Alexa Ranking is Very Important to a Website! Why?

Alexa Internet 


What is Alexa internet? Alexa Internet, Inc. is a California-based subsidiary company of Amazon.com which is provide commercial web traffic data. Founded as an independent company in 1996, Alexa was acquired by Amazon in 1999. Its toolbar collects data in browsing behaviour and transmit it to the Alexa website, where it is stored and analyzed, Forming the basis for the company's web traffic reporting. According to it's website Alexa provides traffic data, Global ranking and other information on 30 million websites, and as of 2015 its website is visited by over 6.5 million people monthly.

What is Alexa Rank?

As it is an Amazon based company who provides commercial web traffic data. it ranks websites globally and locally based on different factors.

How it works? 

Alexa measures the rank of the website based on the amount of traffic that passes through its system (Alexa Browser Toolbar)

It only record the traffic from users that have Alexa toolbar installed on their browser and ignore the rest. 

What is Alexa Toolbar?



Alexa toolbar is a browser extension or add-on which displays the global rank and the country rank of the visited site.

It also sends the user data like IP, Visited pages etc to its server. That's how they collect data from users.

Why it is Important?  

It only records the traffic passes via its system. People like bloggers, webmasters, seo experts, and internet marketers installs Alexa toolbar.

As an example, suppose you website gets 10k visitors daily. But among them only 10%, 1000 visitors have Alexa toolbar installed. So it only consider that 10% and ignore the rest 90%.

As you can see it is very less audience. But Advertisers consider Alexa rank. So a good Alexa rank will lead you to a higher pay.

Alexa Optimization Tips and techniques 

First download and install Alexa toolbar and surf your website. use the links bellow

Install Alexa Toolbar

Write content related to SEO, Blogging, Web and promote it on webmaster groups and forums. It will help you get more audience who have Alexa toolbar installed.

Write articles related to Alexa. This way you can get more links to your pages that will improve Alexa. Add Alexa widget on your website.

Ask your friends to install Alexa toolbar and regularly visit your website.

If you have any questions feel free to ask! and Enjoy!